THREE PALMS VILLA
INFORMATIONAL DOCUMENT & BUSINESS CARD
SPRING 2024DESCRIPTION
Three Palms Villa is a luxury vacation rental home in Freeport, Grand Bahama. The following is a
designed informational document about the villa, as well as a business card design for the
homeowners to promote the home.
The informational document is designed to be placed in a three-ring binder for the renters to
read when they get to the home. It contains information, including rules, tips, and guidelines,
a floorplan, a letter from the property manager, and information about surrounding restaurants,
golf clubs, things to do, and useful services. The cover features a brightly colored panoramic
photo of the home with a welcome message and Three Palms logo, enticing the reader to look
inside. The inside pages have a clean, simple layout with a white border around the edges so
they can be printed on a home printer.
The font Red Hat Display was chosen because of its clean geometry and its attractive uppercase
letters, which are used for headings. The color cool periwinkle reminds the reader of the ocean
or island sky and represents the comfort of the villa. 75% red was used for important
information so that it calls the reader’s attention without clashing with the document’s color
scheme. The use of idyllic vacation imagery, thin, clean type, and plenty of white space gives
off a feeling of sleek modernity and comfort.
The front of the business card features the Three Palms logo with a cursive tagline and the
villa’s location. The back side, in addition to showing the contact information, puts emphasis
on the villa’s proximity to the beach by showing a portion of a map with the villa and beach
indicated with icons.
FINAL DESIGNS
INFORMATIONAL DOCUMENT
Welcome Page
Letter from Property Manager
Local Hospital Information
Neraby Golf Courses Information
BUSINESS CARD
Business Card Front
Business Card Back